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Heraeus Introduces Venus® Diamond, an Innovative, Universal Nano-Hybrid Composite

Revolutionary composite offers unique handling, exceptional strength, low shrinkage, long lasting polishability and perfect color adaptation.

SOUTH BEND, IN, January 8, 2009 - Heraeus Kulzer, LLC, the worldwide leader in dental esthetics, announced today the launch of Venus Diamond®, a new universal nano-hybrid composite. The breakthrough, patented-formula composite is being lauded as "the most important advance ever in composite materials" by Dr. Howard Glazer, Past President of the Academy of General Dentistry, with clinical trials affirming its unprecedented and unique handling, exceptional strength and durability, low shrinkage, long lasting polishability and perfect color adaptation.
"Venus Diamond provides great sculptability for incremental layering! It blends in very nicely with natural tooth structures because of the optical and color characteristics of its dentin and enamel shades,” says Newton Fahl, DDS, MS. “With a simple two-shaded approach, posterior restorations come to life!"

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Janurary 8th, 2009

Venus Diamond
Venus Diamond® embodies the perfect balance of science and esthetics with its patented diamond formula and improved features. Dentists have requested an innovative composite solution without compromise, exceptional durability, unique handling, and easy shade matching. "Venus Diamond offers just that," says Jennifer Kalinowski, Product Manager.
Venus Diamond's optimized physical properties are ideally suited for both simple and complex anterior and posterior restorations. "For simple restorative cases, exceptional results can be achieved with just one layer. For more complex cases, different shade layers can be combined to create the ultimate restoration," explains Kalinowski .
Dr. Glazer is quick to praise Venus Diamond’s unique handling characteristics: "Venus Diamond’s extended working time under the operating light, and the fact that it doesn't stick to instruments make sculpting both direct and indirect restorations easier and more efficient.”
Venus Diamond® is the newest product to join the Venus® Esthetic System which offers dentists and laboratories a unified, integrated and simplified approach to esthetic restorations. Heraeus is the first and only dental manufacturer to deliver a fully integrated esthetic restoration that encompasses both direct composite solutions and indirect porcelain solutions.
With a single brand solution, Venus® now enables dentists and dental laboratories to restore patients’ smiles with the best high-end esthetic restorations. “Heraeus is delivering on its pledge to continually strive to improve our current products, while at the same time, invest heavily in new research that paves the way for tomorrow's breakthroughs," says Christopher Holden, President of Heraeus. For more information on Venus Diamond® or the Venus® Esthetic System, call 800.431.1785 or visit www.smilebyvenus.com.
About Venus
Venus® is a highly evolved, robust and intelligent brand that transcends traditional product boundaries by offering a unique and stellar combination of product and business solutions.
The Venus® evolution is about product plus services. Venus® supersedes anything previously available in the dental industry by bringing together the best from three distinct areas in the product-to-market chain: research and development, education and marketing. This unique and comprehensive set of innovations and service offerings transforms the fundamental business model and ushers in a new generation of rich customer experiences.
For more information on the Venus® suite of esthetic products including Venus® Composite, Venus® Diamond, Venus® Flow, Venus® Temp C&B, Venus® Porcelain, Venus® White, Venus® Supra and Venus® Shade Matching Light please visit www.smilebyvenus.com.
About Heraeus
Heraeus, the precious metals and technology group headquartered in Hanau, Germany, is a global, private company in the business segments of precious metals, dental health, sensors, quartz glass and specialty lighting sources. With revenues of more than EUR 10 billion ($15 billion) and more than 11,000 employees in over 100 countries, Heraeus has stood out for more than 150 years as one of the world’s leading companies involved in precious metals and materials technology.
Heraeus Kulzer GmbH, a subsidiary of the precious metals and technology group Heraeus, is one of the world’s leading manufacturers of dental products, with headquarters in Hanau, Germany, and subsidiaries in the US, Europe, and Asia.
The Heraeus Kulzer Dental Division provides dentists, laboratories and patients with the ultimate in esthetic dental solutions. Heraeus Kulzer empowers dental professionals to provide patients with the most natural-looking restorations while respecting a healthy and conservative approach to clinical dentistry. For more information on Heraeus or its products, call 800.431.1785 or visit www.heraeus-kulzer-us.com.